Luxury Listings

Why Choose Alejandra to Buy / Sell Your Luxury Home

“Metro Atlanta’s Trusted Bilingual Luxury REALTOR® — Providing World-Class Representation in English & Español.”

My Mission

To empower every client with confidence and peace of mind through a luxury experience rooted in trust, education, and authenticity. As a bilingual REALTOR®, my mission is to make high-end real estate approachable for all — ensuring every client feels understood, respected, and represented with excellence in both English and Español.

Market Insights: Local Expertise, Global Perspective

Quick Stats

Serving Gwinnett, Hall, Jackson, and Barrow Counties, where luxury listings from $700K–$10M are growing rapidly across Metro Atlanta’s premier neighborhoods. I offer in-depth expertise and access to top-performing communities, including Lake Lanier estates, Château Élan golf homes, Jefferson’s Traditions of Braselton, and more.

Market Leadership

Ranked as the #2 brokerage for $700K+ luxury closings, Virtual Properties Realty delivers unmatched reach.
Powered by Market Leaders: $4.44B in total sales volume and 12,309 transactions closed in 2024.

Market Presence

With 13 years of local expertise, I track micro-market trends and buyer behavior — ensuring clients see opportunities in every elite neighborhood. Whether you're buying or selling, you benefit from insights that maximize value and reach.

Why Clients Choose Me

My deep roots in Georgia’s multicultural communities empower me to guide clients with nuanced insight—whether you prioritize top school districts, vibrant community networks, or the exclusivity of golf and lake neighborhoods. I understand what matters most to Latino families: family lifestyle, safety, and prestige.

Cultural Expertise & Bilingual Service

Fluent in both English and Español, I seamlessly connect with clients and collaborate with trusted bilingual lenders, builders, and attorneys—so every transaction is smooth, transparent, and protected.

By blending authentic cultural understanding with world-class marketing and negotiation, I deliver a boutique experience that high-net-worth Latino families and international buyers rely on when investing in North Georgia’s premier properties.

✨ Bilingual Excellence. Boutique Service. Georgia Luxury.

Ale Sells Georgia

What Sets Me Apart:

As one of Metro Atlanta’s few truly bilingual luxury REALTORS®, I bring deep local insight and a commitment to serving the unique needs of high-net-worth Latino families—both in English and Español. Unlike many agents, I actively market, network, and advocate for clients in both languages, giving you cultural fluency and world-class representation at every stage.

Trust, Privacy & Global Reach

In the world of luxury real estate, discretion is everything — and Alejandra understands that privacy and professionalism are the foundation of trust. From first consultation to closing, every detail is handled with confidentiality, integrity, and care, ensuring a seamless experience for high-net-worth clients who value peace of mind as much as precision.

Customized, Concierge-Level Service

Every client deserves an experience as refined and elevated as the homes they buy and sell. Alejandra’s white-glove service provides boutique, concierge-level service that blends precision, care, and cultural understanding — ensuring no detail is overlooked.

From bilingual listing presentations and luxury staging consultations to exclusive tours and private showings, every aspect of the process is tailored to meet the unique needs of discerning clients. Her approach combines white-glove marketing with warm, personalized communication — delivering not only results, but an elevated experience that makes every client feel seen, valued, and understood.

The Cultural Specialist Advantage

In a market filled with luxury agents, few blend Latino family values, bilingual excellence, and deep local expertise with the professionalism and discretion Alejandra brings to every client relationship.

Her unique strength lies in understanding both the emotional and financial significance of homeownership — especially for families building legacy and stability across generations. From entry-level homes to premier estates, Alejandra provides luxury-level marketing and concierge service at any price point, ensuring every client feels seen, supported, and represented with excellence.

Having helped countless Latino professionals and families navigate major transitions — from relocations to upscaling — she’s built a reputation as a trusted cultural connector who bridges communities through knowledge, empathy, and integrity.

For Alejandra, it’s not just about closing deals — it’s about helping clients find a place that reflects who they are, where they come from, and the life they’re building next.

Community Impact & Leadership

Giving Back:
Mentoring, Advocacy, and Community Leadership

Professional Leadership

• Appointed member for the 2026 Georgia REALTORS® Communications Committee
• Former General Manager of El Nuevo Georgia Newspaper

Hagamos Reír a un Niño (Make a Child Smile) — Community Event Organizer & General Manager (2010–2014)
Led an annual Christmas initiative serving hundreds of children from low-income Latino families. Organized toy drives, coordinated volunteers, and partnered with local businesses to provide gifts, essentials, and holiday support.

Feria Familiar — Community Health Fair Coordinator (2013)
Directed a community health and family fair offering free medical screenings, wellness resources, and educational support. Collaborated with volunteer doctors and healthcare organizations to expand access to care.

Baby Expo — Community Volunteer (2012–2013)
Organized an event for expectant mothers featuring Fire & Police Departments offering car-seat safety checks, replacements, essential items, and educational resources to support family safety and preparedness.

Feria de la Vivienda — Housing Fair Organizer (2013–2015)
Founded and coordinated an annual homeownership education fair providing free seminars on mortgage qualification, financial literacy, and the full path from renting to buying—empowering families with long-term stability and wealth-building tools.

Guest Speaker & Panelist — Chattanooga Tourism Summit
Panelist — PalmerHouse Properties Top Producer Panel

Radio Interviews:
Latina Charleston 95.5 FM — Featured guest interview (2024)
Vida Atlanta Radio — Guest speaker on community and real estate education (2014–2017)
Radio Información — Interview on housing resources for Latino families (2015–2016)
La Que Buena 101.9 / 950 AM — Featured guest on community events & homeownership (2013–2015)
La Mega Mundial 87.7 FM / WTBS — Special guest on real estate & community leadership (2015)
La Ley WFTD 1080 AM — Radio interview on homeownership education (2013)
La Mega 96.5 FM — Guest features on community leadership (2013–2014)

Television Interviews:
Univision 34 Atlanta – Noticias Atlanta (2016) — Interviewed on Latino outreach & financial literacy
Univision 34 Atlanta – Feria de la Vivienda (2015) — Guest educator at the Housing Fair
Vida TV Atlanta – “En Familia con Connie” (2013) — Interview on community initiatives

Magazine & Editorial Features
• Modern Luxury Interiors – Beloved Bilingual Honoree (2019, 2020, 2025) ( 2020 Ale was featured in a full-page editorial highlighting Alejandra’s bilingual service and impact in Metro Atlanta’s luxury real estate market)

• The Atlantan Magazine – Feature (2022)
• HAVEN Magazine – Feature (2025)
• The Girlfriend (AARP) – Summer Fashion Feature (2023)

Digital & Lifestyle Publications
• TinyBeans – “10 Atlanta Parents You Should Be Following” (2023)
• Bellatory – Viral “Blind Challenge” Feature (2021–2022)
• Handimania – International NYE Feature (2022)
• FeedSpot – Top 100 Family Instagram Influencers (#91) (2020)
• Blogging.org – Top Real Estate Instagram Influencers (#18) (2023)

Newspapers
• El Nuevo Georgia (2011–2015) — Multiple features and interviews highlighting community events, housing fairs, and leadership as General Manager

• Collaborations with local businesses, community sponsors, and corporate partners supporting family-centered initiatives.
• Partnerships with volunteer doctors, nurses, clinics, and healthcare organizations providing free screenings and wellness services.
• Coordination with Fire & Police Departments to offer car-seat safety checks, replacements, and public safety education for families.
• Support from nonprofits, faith-based organizations, and community leaders strengthening outreach efforts across Metro Atlanta’s Latino community.

Awards & Professional Affiliations

Ale’s recognitions and affiliations reflect a career defined by excellence, cultural leadership, and service. From multi-award honors and Top Producer distinctions to invitations to share insights on respected panels, her work is trusted by clients and peers alike. Active memberships at the local, state, and national levels underscore her commitment to ethics, advocacy, and elevating Georgia homeowners.

Professional Memberships & Community Involvement

Ale’s professional memberships and community involvement reflect her commitment to integrity, advocacy, and service. Through active participation in local, state, and national REALTOR® associations and partnerships with organizations supporting Latino professionals, families, and mothers, she continues to uplift her community while championing ethical real estate practices and generational wealth for Georgia families.

National Association of REALTORS® (NAR) — Member since 2013 Description:

Active member of the National Association of REALTORS® since 2013, committed to upholding the highest ethical and professional standards in real estate and advocating for consumer protection and fair housing nationwide.

Engaged member of the Georgia Association of REALTORS®, supporting statewide advocacy, education, and policy efforts that protect Georgia homeowners and strengthen the real estate industry.

Previously an active member of the Atlanta Board of REALTORS®, participating in professional development and advocacy efforts that supported Atlanta’s real estate community during her early years in the industry.

Proud member of HACE, supporting Latino leadership, entrepreneurship, and professional growth while expanding representation and opportunities for Hispanic professionals nationwide.

Member of Chamber of Mothers, advocating for maternal health, paid family leave, and affordable childcare policies that empower families and support working mothers across the country.

Modern Luxury Marketing

Signature Marketing Approach

Today’s luxury buyer expects more than photos—they expect a cinematic experience, clear market data, and global reach. Ale delivers all three with a white-glove, bilingual approach designed to maximize exposure, attract qualified buyers, and elevate your property above competing listings. From storytelling film to strategic analytics and worldwide syndication, every detail is crafted to position your home as a premier luxury offering.

Advanced Marketing Suite

Cinematic Drone & 4K Film

Editorial Photography

Custom Property Microsites

Geo-Fenced & Retargeted Advertising

International Syndication

Staging & Presentation

On-Site Staging Direction (and Virtual Staging when appropriate) to highlight scale, light, and flow.

Pre-List Prep Plan: Punch-list, vendor coordination, and timeline to debut “day-one ready.

Lifestyle Positioning: Copy, styling, and music selection aligned to the home’s buyer profile.

Staging & Presentation

Want To Find out What Your Home is Worth?

Luxury service with integrity and bilingual care—trusted by Metro Atlanta’s leading Latino families.